13. You can send details of new offers by email to your current customers and contacts,
Posted by admin | Posted in Top 18 Reasons For Having A Website | Posted on 05-08-2010-05-2008
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again referring readers to your web site.
You have some stock that is running out of date and you wish to sell it at a reduced price. Or you have received limited stock of a particular product that is of high appeal to a relatively small number of people. It really doesn’t matter what sort of “deal” you have, provided it is presented professionally you can e-mail your database of customers and past enquirers — all within a matter of seconds! I know a small hotel that sends out an email with forthcoming events to its database of 700+ past enquirers. It takes about 15 minutes to do the whole mailing and costs nothing. The result is that these ‘potential customers’ are constantly reminded of the hotel and a given percentage phone up and book at a later date.
