Even when you’re sleeping your web site can be working for you. Your web site can be viewed 24 hours a day, seven days a week, 52 weeks a year.
It is estimated that it costs 8 times more to sell a product from a shop than from the Internet.
Selling online has to be one of the most cost efficient means of doing business. Night or day, you can do business with a customer in any part of the world, and his payment is made directly into your bank account -without you even knowing! All you need to do is to print off and process the orders. Of course if you have a product that can be sent via the Internet (such as software, documents, written material) you don’t even need to do this.
You can have pages and pages of information about your company and your products or services – in much more detail than you’d ever be able to pay for in more traditional media.
You can put an enormous amount of information onto your web site for only a few hundred pounds. Superb value for money.
You must have been in a situation where your prices have changed or your products have changed, so your catalogue/price list/product literature/marketing literature becomes out of date. Not only is all your existing literature now worthless, but you also need to make a substantial investment in order to produce new updated material.
With a web site, these problems are minimal. We have a client whose web site can be updated with new prices and information in as little as 45 minutes. The cost to him is 45 minutes of my time – negligible compared to the cost of redesigning, reprinting and redistributing sales literature.
In fact you can adapt your website to the needs of your business.
There is absolutely no doubt that the Internet is the answer to the small businessman’s prayer. For the first time you have at your disposal the whole world market for whatever product or service you happen to provide. In fact the more niche your product, the more successful you will be with your Internet business.
You can take your products to totally new markets. You may have been restricted to selling your products to customers who passed by your shop in your local high street. Or perhaps you may have been able to expand beyond that limited marketplace by doing targeted (and expensive) advertising in specific magazines. However, for the first time you’ll be able to take your product across the world.
sending information to customers, replying to emails and even making sales – day and night.
You can reply to your customers or potential customers automatically without you having to get involved at all. With simple devices called “autoresponders” you’re able to set it all up whereby specific targeted replies are sent out to different people, night or day.
and your customers cannot tell whether you employ 100 staff or none.
As a small businessman you have the opportunity to present yourself to the marketplace just as effectively and professionally as a multi-million pound company. Just because you’re smaller doesn’t mean that you cannot now compete with the bigger boys! You can establish credibility in a variety of ways, such as putting useful information on your website, or making files available to download.
by providing information visitors can access. For example there can be a list of ‘frequently asked questions’ about your service or product.
This is an area that is often overlooked by web site owners. The simplest example of this is putting up a FAQ page (frequently asked questions) on your web site. Not only is this very helpful to customers because it provides instant answers to their “frequently asked” questions, but it also saves you and your employees considerable management time in not having to answer a string of e-mails/phone calls/faxes. What this usually means is when you do receive that e-mail/phone call/fax it is an actual order rather than an inquiry!
You can make information readily available to your customers. For example, new information has suddenly become available concerning your products. Put it on your website and communicate via e-mail to your customers — it’s that easy!
How about a Free downloadable sheet with helpful tips. Your visitors will love it!
again referring readers to your web site.
You have some stock that is running out of date and you wish to sell it at a reduced price. Or you have received limited stock of a particular product that is of high appeal to a relatively small number of people. It really doesn’t matter what sort of “deal” you have, provided it is presented professionally you can e-mail your database of customers and past enquirers — all within a matter of seconds! I know a small hotel that sends out an email with forthcoming events to its database of 700+ past enquirers. It takes about 15 minutes to do the whole mailing and costs nothing. The result is that these ‘potential customers’ are constantly reminded of the hotel and a given percentage phone up and book at a later date.
With e-mail you can advertise your website. There is no quicker way of getting your sales messages in front of a prospective customer who can be looking at your web site within 2 seconds of opening your mail!
You can collect e-mail addresses of people who visit your site and have expressed an interest in your products. You can then use this list to send information on ‘deals’ you are running or to pass on any other useful information.
You can keep the information secret if you wish by making it accessible only to people who know the password.
For example, you are a domestic security company and you have technology/products that are applicable to the protection of boats. This is a totally new sector that would have been too expensive to attempt to penetrate five years ago. With a targeted web site, or targeted pages on your existing web site, this now poses no problem at all.
Probably 85% of web sites are either rarely or never seen – because they are often created by artists rather than marketing experts.
Imagine that the Internet is like a huge library containing all the books that have ever been published, and imagine that your website is just one book. How will anyone find your site amongst the billions of others?
Well, that’s not a problem for the clients of Marketing For Profits Limited because we are experts in setting up effective web sites; web sites that are found by prospective customers . In fact we guarantee that potential customers will easily find your web site.
I enjoyed working with you and hope I can contact you in the future for changes or updates to the web site.
I think you are providing a good service and I like the fact that you really try to listen to the client to avoid misunderstandings
Best,
Jens – http://buziosvacationrental.com
Buzios Vacation Rental - St. Tropez, Brazil - Rio de Janeiro
I would like to express my gratitude and thanks for my recent business dealings with your company GoWeb99.com.
Recently, I purchased a condominium in Long Beach, California for the express purpose of running a small vacation rental business. After the purchase and the expense of furnishing the condo came the marketing of my unit.
I listed with all the major players in the business including VRBO, Homeaway and VacationRentals.com. Next was the idea of a website to further help in this effort.
Then I received a call from your company GoWeb99.com. It could not have been better timing for me. My account manager, Tony Walker was a big help from the start. Tony not only walked me through the design and the many details but he also helped with various ideas to increase traffic and bookings.
Never having had a website before, I was unfamiliar with how to set up not only the look and style of my site but also how to compose and arrange the site as to best capture my audience.
He called me frequently to review details. His knowledge of English was a great help. In the end he helped me to create an attention grabbing site.
Vacation Rental Home
I could not be happier with the end result. I would happily recommend not only Tony but GoWeb99 to anyone wishing to create this valuable marketing tool.
Thanks,
Tom Stearns – http://411seasideway.com
All of us at Attitude – Its Everything Inc and our affiliated Website: Vacations-findahome.ca are thrilled at the work you did to get our website designed and put on the web. The people at Goweb 99 have been patient and very accommodating in all the changes that we requested for the different vacation sites that we offer. This really was a team work experience and I am personally pleased with the outcome.
Goweb 99 has also developed for me an editing software program to be able to update the pictures and the text on each of my pages. This has made my website a real source of current information on my vacation accommodations. During the development of this software, Tony was always willing to take my comments and act on them.
I am pleased with the services of Goweb 99 and are now waiting to see the benefits of their optimization work on the web. Our website Vacations-findahome.ca has just been launched and offers guests a growing variety of vacation accommodations. I look forward to continuing our relationship with Goweb99.
Sincerely
DENZAL LOBO, President – http://vacations-findahome.ca
Je tiens à souligner l’excellence de Tony Walker dans son role de soutien lors de la réalisation de mon site d’art. Nos entretiens téléphoniques ont été très fréquents et toujours, il a démontré beaucoup de patience et de gentillesse face à mes exigences et questionnements. Merci tony!
I am anxious to underline the excellence of Tony Walker in his support role at the time of the realization of my site of art. Our telephone discussions were very frequent and always, it showed a lot of patiences and of kindness facing my requirements and questionings. Thank you Tony!
Noelle Mailloux – http://NoelleMailloux.com
